Rumble Partners With Tether to Enable Bitcoin and USDT Payments for Creators

Tether, the company behind the world’s largest stablecoin USDT, has partnered with video streaming platform Rumble to launch a new non-custodial crypto wallet designed for creator payments.

The wallet is built directly into the Rumble platform and allows users to send crypto payments to content creators without relying on traditional banks or centralized payment processors. The goal is to make creator monetization faster, more direct, and more resistant to platform or financial restrictions.

At launch, the wallet supports Bitcoin, USDT, and Tether Gold. Because it is non-custodial, users and creators retain full control of their private keys, meaning funds are not held by Rumble or Tether. This aligns with the core principle of crypto ownership, where users control their assets rather than trusting intermediaries.

The wallet is designed to feel native to the platform. Viewers can support creators directly inside Rumble using crypto, while creators can receive payments without delays commonly associated with traditional payout systems. This is especially important for international creators who often face banking limitations, high fees, or long settlement times.

To make onboarding easier, the wallet includes fiat on-and-off ramps through MoonPay. This allows users to buy crypto using cards or other common payment methods and then use those assets to support creators. This bridge between traditional payments and blockchain infrastructure lowers the barrier for mainstream adoption.

Tether has described this launch as the first major real-world deployment of its Wallet Development Kit, a toolkit designed to help platforms integrate crypto wallets without managing user funds. For Rumble, this means offering crypto payments while avoiding custody risks and regulatory complexity tied to holding user assets.

The move highlights a growing trend where crypto is being used for real payments rather than speculation. Instead of trading, the focus here is on everyday use cases such as tipping, subscriptions, and creator income. This model mirrors how digital platforms are experimenting with blockchain to reduce fees and increase financial freedom.

For regions like Pakistan, where creators, freelancers, and digital workers face ongoing payment challenges, developments like this are increasingly relevant. As Crypto Pakistan continues to evolve, tools that enable direct crypto payments can play a role in expanding global earning opportunities and financial inclusion.

The partnership also reflects broader interest from major crypto firms in creator economies and social platforms. As blockchain infrastructure becomes easier to integrate, more mainstream apps may adopt similar non-custodial payment systems.

For those following crypto news in Pakistan and global adoption trends, the Tether and Rumble wallet is another signal that crypto payments are quietly moving into everyday digital platforms. It shows how Bitcoin and stablecoins are gradually becoming practical tools for real-world value exchange, not just investment assets.